Difference Between ERP & EAI

ERP

What is ERP? ERP is an acronym for Enterprise Resource Planner. It is a consolidated system that allows you to store and access data from a single source. It automates different functions of a business such as inventory management, invoicing, CRM, and produces reports in real-time.  What is EAI? EAI is an acronym for Enterprise […]

Marketing Automation – Best Marketing Automation Software 2024

marketing-automation

Digital marketing has transformed the way businesses view or conduct marketing. With the cutting-edge technological tools and techniques, digital marketing has opened up massive opportunities for businesses to reach out to their customers and score more leads. However, the increase in the digital marketing channels hasn’t come easy on marketers and they are under ever-increasing […]

Core benefits of CRM and ERP integration for small scale businesses

Integrating ERP with CRM

Introduction: For any business whether large or small going digital is never an easy task. There are many hurdles that such companies have to get through when trying to implement any kind of new technology. Therefore many businesses, especially small ones are reluctant to try out anything new. However, if such technologies are not utilized […]

12 Best CRM Certifications in 2022 For Beginners and Pros – Updated Guide

Best CRM Certifications

Certificates are different from labour market credentials like Microsoft Dynamics certification. While certificates are rewarded based on seat time in a classroom, industry-based certifications are earned by taking performance tests, irrespective of where the material is learned. Certificates are more like degrees, mainly awarded by vocational, technical or trade schools. Microsoft Dynamics Certified Partner has […]

Amazon CRM – How to Master the E-Commerce CRM Strategy?

amazon crm

Amazon is not only the world’s richest company, but it’s also the world’s most customer-oriented company (that’s what they have been striving to achieve from the very beginning). According to numerous polls and studies, Amazon has been ranked as the best and most trusted online shopping platform for customers in North-America. In fact, many programs […]

Best Ecommerce CRM in 2022 – Pros and Cons

best ecommerce crm

If you are an online store owner, you must be familiar with the word “e-commerce”. Also, since you are running an ecommerce store, you must have at least some basic familiarity for the CRM (customer relationship management). Now, if we are to merge these two terms, i.e. ecommerce and CRM, we get one of the […]

Shopify CRMs – The Best E-Commerce CRM Software to Integrate With Your Shopify Store

best shopify crm

Handling customers’ information is never an easy task for online store owners. However, it’s an important aspect for e-commerce businesses, looking to increase their revenue and sales. How do you plan to handle your Shopify customers’ information where you get a few thousand new customers? Well, your best bet would be to integrate Customer Relationship […]

Microsoft Dynamics CRM API Integration – Step by Step Tutorial (Code Included)

Microsoft Dynamics CRM API Integration

There are two methods to connect your application with Dynamics CRM. First is using CRM SDK which provides build-in function and entities classes. Second is to create customized Rest API calls. 1) CRM SDK Using Late-Binding Approach The Entity class contains the logical details of the entity and its attributes. This lets you use late […]

ERP vs CRM – What Is The Difference Between ERP and CRM?

ERP vs CRM

Customer Relationship Management (aka CRM) and Enterprise Resource Planning (aka ERP) are pretty much two sides of the same coin, two branches of the same tree and for an even fancier analogy, two wheels in the same car. Although in this case, the type of tire differs because an ERP is a general-purpose tire which […]